Generative Engine Optimization

The #1 Generative Engine Optimization Agency

Generate predictable revenue from AI search by becoming the Company ChatGPT, Gemini, Claude, and Perplexity recommend.

AI Visibility Report · sample
“Which company should I use for this?”
ChatGPT Not mentioned
Gemini Cited, not recommended
Claude Competitor recommended
Perplexity You recommended
40 to 50 queries · four models · three runs each

Focus Digital Works with Companies of all Sizes Across 20+ Industries

Our GEO Process

01
Step one

GEO Visibility Audit

You cannot fix an answer you have never measured. We run 40 to 50 of your buyers’ real prompts across all four models, three times each, then score the answers against the competitors winning them today.

02
Step two

AI Belief Landscape Mapping

Every recommendation starts from what a model already believes about you, and those beliefs are frequently wrong. We map what it has right, what it has wrong, and what it is missing, because that gap decides whether you are selected or ruled out.

03
Step three

Diagnose Retrieval Separately From Selection

You can be missing from an AI answer for two reasons, and the fix for one does nothing for the other. Not being in the candidate set is a content problem; losing the comparison inside it is a proof problem. We tell you which one you have, query by query.

04
Step four

Correct the Beliefs and Become the Selected Company

Comparison pages carrying criteria a model can cite, metrics pieces that earn the citations, and service pages that convert once a model sends the buyer. We re-run your query set on a fixed cadence and show which prompts moved from absent to recommended.

Why Focus Digital?

Most GEO reporting hands you a score that went up without saying what caused it or what to do next. Visibility is not revenue, and most of this work stops at visibility.

We build the query set only from prompts a buyer with budget would type, make sure the page a model sends them to is built to convert, and score the campaign against your definition of a qualified lead and the revenue behind it. Google and AI search are the only things we do, and GEO has been inside every campaign we build since 2024.

Results

Four campaigns where AI and organic search produced revenue rather than visibility scores.

0 to 2 qualified enterprise leads a month
Enterprise cybersecurity software company

Six months with effectively no inbound pipeline. A comparison-content engine built for AI citation now delivers qualified enterprise leads, including a recognized global company.

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~33 new-client leads per month
Regional CPA firm

Local SEO across three metros, plus a #1 Google AI Overview citation above a national authority, produced 196 leads in the first half of 2026 and peaked at 45 in tax season.

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#1 on Google for its core advisory term
Boutique financial advisory firm

A niche, high-fee firm needed a handful of very high-net-worth prospects rather than volume. AI search on pre-exit and specialized tax queries surfaced founders mid-transaction, including one whose own letter of intent is worth roughly $48M to him.

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#1 category ranking on a major review platform
Healthcare software company

Competing against larger, better-funded companies, a category content engine took the company to #1 on the review platform its buyers use, and to a #2 AI visibility score.

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See all 30 case studies →

What’s Included

The full audit, re-run on a fixed cadence rather than once at kickoff

Five senior people on your account, each with five to ten years in search behind them

The same strategist every cycle, in every meeting, with no handoff to a junior

Page builds and site changes back in six to seven business hours on average

Reporting on the leads you actually count, with targets at 3, 6, 9 and 12 months

Four calls in month one, then whatever meeting cadence you prefer

Key Things to Know About How AI Picks a Company

AI selection runs in stages, and each stage rewards a different signal. Understanding the mechanism is the difference between being cited and being chosen.

Two stages, two different problems
Stage one
Retrieval
Are you in the candidate set at all?
A content problem.
Stage two
Selection
Do you win the comparison inside it?
A proof problem.

Your company appears, citations rise, and the buyer calls the other company. It happens when you have visibility without proof points, and no dashboard that counts mentions will show it to you.

A human picks from the top of a list. An agent analyzes the whole set and removes poor-fit options until the strongest match remains, which is why a best-overall company loses to a best-for-this-situation company.

Agents trust corroboration over marketing, so on-site copy alone never moves selection. You earn corroboration through research others cite and reviews built over time, until the same facts about you appear across independent sources.

ChatGPT leans on Reddit and Yelp far harder than Perplexity does. One client’s 2.2-star Yelp rating suppressed them in ChatGPT alone while the other three cited their content without issue.

Frequently Asked Questions

What does GEO cost, and what does the investment pay back?

We quote on the first call, after seeing your market and your site. The published proof is arithmetic rather than a range: a multi-trade home services client cleared $210,675 in closed revenue on $6,501 of cost inside one month. Your category’s AI query volume and your current conversion rate decide where you land.

How long until we see results?

The audit takes about two weeks and the belief landscape arrives with it. Query movement usually begins in months two to three as content is published and crawled, and the compounding gains land between months six and twelve. We benchmark at three, six, nine and twelve months.

A previous agency tried this for us and nothing came of it. What changes here?

In most of those cases a dashboard reported a rising score and nobody asked what caused it. A score cannot tell you whether you lost at retrieval or at selection, and those need opposite work. Publishing more content fixes one and does nothing for the other.

Are we locked into a contract?

No. Month to month with two weeks notice, and the audit, the belief landscape and every page built from them stay yours regardless. We map the whole year up front precisely so you can leave in a fortnight and still hold something useful.

Can we do GEO without SEO?

Not effectively. Retrieval is the gate, and retrieval is largely an SEO problem. If a model cannot find you at all, no amount of proof-point work gets you selected, so we run them together as one campaign.

How is this different from your Agentic GEO service?

This page covers the full discipline: getting found and getting recommended across all four models. Agentic GEO goes deeper on the newest layer, where an agent acts autonomously on a buyer’s behalf and runs a suitability audit before deciding.

This is not for you if you need results inside 90 days, if you want the cheapest option, or if your category has no meaningful AI query volume yet. We will tell you if that last one is true rather than sell you the work anyway.

FREE ANALYSIS · 20 MINUTES

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Speak with our team to learn more about what a campaign would look like, see non-anonymous case studies, and hear what we think the opportunity is worth for your business.

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