Healthcare & Medical — Case Study
monthly online bookings
Local SEO across every location helps drive thousands of monthly bookings and new patients
A multi-location urgent care group engaged Focus Digital to win high-intent local searches across its markets and turn that visibility into patient bookings.
Patient volume depended on ranking first in the local map pack, and growth needed to show up as bookings and new patients rather than rankings alone.
Focus Digital optimized Google Business Profiles and local SEO across all locations, targeting high-intent urgent-care terms in each market.
Flagship terms climbed into the local pack, including one that moved from #16 to #4, with additional locations reaching #2 to #3 locally.
The network recorded 8,426 patient visits in a single month, including nearly 6,000 online bookings and 3,135 new patients.
The campaign succeeded by converting local-search visibility into real patient volume. Winning the map pack across locations helps drive nearly 6,000 online bookings and thousands of new patients every month.
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