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Our team has created a comprehensive e-commerce customer lifetime value model that can be used by smaller e-commerce companies without the capabilities and resources to use more complex models. In…
In this analysis, our team collected data for various common marketing funnels and provided KPIs in dollars and percentages for each. Here is what we’ve included: Common marketing funnels and…
Estimated Reading Time: 8 minutes We created a comprehensive list of the top 5 marketing strategies for accounting firms. Some strategies can generate revenue nearly overnight, with some taking longer…
Cost per click from SEO can vary widely depending on various factors such as your industry, ranking, and website authority score. Practically speaking, your cost per click will be your…
Estimated Reading Time: 5 minutes This post aims to give you a blueprint marketing plan to implement into your firm that will generate tax clients consistently and predictably for years…
Estimated Reading Time: 6 minutes We have created a comprehensive guide to acquiring audit clients for your accounting firm. Most accounting firms already understand the importance of referrals, networking, alumni…
Estimated Read Time: 3 minutes When executing an SEO campaign for a small business, certain activities in a specific order of operations will yield the fastest and highest return on…
Last Updated: December 2023 Webinars are one of the most popular forms of marketing for both B2B and B2C companies. In this article, we break down conversion rate expectations for…
Estimated Reading Time: 8 minutes We’ve compiled a “how-to” guide on lead generation for accounting firms. What to expect: Full lead generation strategy explained Creating a compelling lead magnet Two…
Estimated read time: 8 minutes Our team has compiled a guide to organic lead generation for small businesses. We’ll cover: 4 strategies to organically generate leads Investment requirement and ROI…
