Our team examined a list of 35 SEO agencies working with orthodontists to improve rankings, increase traffic, and generate qualified leads for braces, Invisalign, bite correction, teeth gaps, etc. We ranked these agencies objectively, using our proprietary ranking algorithm that we developed for orthodontists based on what factors most influence campaign success. The ranking algorithm is as follows:
- Year Founded (10%): Agencies that withstand several Google algorithm changes are given preference for their adaptability.
- SEO Strategy (30%): We examined published works by each agency on their SEO strategy and compared their documentation to Google’s releases on SEO best practices.
- Online Review Score (15%): We examined online reviews and case studies to give each agency a score from 1-5 based on the quality of reviews.
- Interaction with CEO (20%): Agencies where the CEO is accessible generally provide a higher quality of service, as the team is directly accountable to them for their performance.
- Specialty (25%): Agencies with a stated specialty in SEO for orthodontists were given preference on this list.
The Top Orthodontist SEO Agencies
| Rank | Agency | Year Founded | SEO Strategy | Online Review Score | Interaction with CEO? | Specialty |
|---|---|---|---|---|---|---|
| #1 | Focus Digital | 2018 | 4.9 | 4.8 | Yes | Lead generation for Invisalign and braces patients |
| #2 | First Page Sage | 2009 | 4.9 | 4.7 | No | Content marketing for nationwide orthodontics chains |
| #3 | K2md Health | 1988 | 4.7 | 4.6 | No | Creative branding for healthcare companies |
| #4 | PatientGain | 2016 | 4.5 | 4.6 | No | Budget SEO services |
| #5 | RNO1 | 2010 | 4.3 | 4.3 | No | Branding & UX design |
| #6 | REQ | 2008 | 4.1 | 4.2 | No | Brand management for large orthodontic chains |
| #7 | Intrepy | 2014 | 3.9 | 4 | No | Leveraging offshore talent to provide low-cost SEO |
| #8 | Cardinal Digital Marketing | 2009 | 3.7 | 4.1 | No | Local SEO for healthcare clinics |
The Top Orthodontist SEO Agencies – Descriptions & Reviews
Read below for further information on each agency.
Focus Digital
Focus Digital is a boutique SEO agency that heavily leverages its small team to ensure each client receives maximum attention and results. They specialize in helping orthodontists acquire highly profitable patients, such as those needing Invisalign or braces. Each client is managed personally by the CEO to ensure that nothing but the highest quality results are achieved. Focus Digital healthcare clients see ROIs as high as 1,000% from their SEO campaigns.
- Year Founded: 2018
- SEO Strategy: 4.9
- Online Review Score: 4.8
- Interaction with CEO?: Yes
- Specialty: Lead generation for Invisalign and braces patients
Summary of Online Reviews |
| Focus Digital is “heads and shoulders above” any other SEO agency their clients have worked with previously, and truly “provides an excellent service” with an “incredibly high ROI”. |
First Page Sage
First Page Sage exists at the upper echelon of SEO providers, working with some of the largest healthcare companies in the US. Each client has no fewer than four US-based team members working on their account, each bringing a different expertise to the table that brings their customers results. First Page Sage has been leading the charge in SEO strategy for well over a decade, and we would recommend them to any large orthodontics company.
- Year Founded: 2009
- SEO Strategy: 4.9
- Online Review Score: 4.7
- Interaction with CEO?: No
- Specialty: Content marketing for nationwide orthodontics chains
Summary of Online Reviews |
| First Page Sage is “making me believe in SEO again,” said one client, with another remarking that “the results have been astounding”. |
K2md Health
K2md Health uses a “data-driven strategy to humanize brands for measurable results.” They help orthodontists increase patient volume, strengthen brand loyalty, and improve their market share. They provide a wide variety of advertising services, but they are all centered around their creative branding services, where they help companies reinvent themselves and their digital presence.
- Year Founded: 1988
- SEO Strategy: 4.7
- Online Review Score: 4.6
- Interaction with CEO?: No
- Specialty: Creative branding for healthcare companies
Summary of Online Reviews |
| K2md Health clients sing their praises, especially around their “one-of-a-kind service” and their “originality and novel approaches”. Clients also speak about the “fulfillment of the promises” that the company makes. |
PatientGain
PatientGain is a full-service healthcare marketing company, offering digital advertising for as low as $299 per month. While we do not recommend services that are that low-cost for companies that can afford a higher level of service, some orthodontists do not have the capital to invest more. PatientGain is our pick for low-cost SEO services.
- Year Founded: 2016
- SEO Strategy: 4.5
- Online Review Score: 4.6
- Interaction with CEO?: No
- Specialty: Budget SEO services
Summary of Online Reviews |
| PatientGain clients say that they “came to the rescue”, helping them focus on “providing top-notch patient care” instead of “SEO and online advertising”. |
RNO1
RNO1 self-describes itself in one sentence: “We drive experiences for brands with purpose.” They have built partnerships with some of the largest companies in the world such as Microsoft and Airbnb, but also work with with smaller partners. Orthodontists looking to develop a strategy that totally reinvents their practice and brand whilst also dominating national rankings should consider working with RNO1.
- Year Founded: 2010
- SEO Strategy: 4.3
- Online Review Score: 4.3
- Interaction with CEO?: No
- Specialty: Branding & UX design
Summary of Online Reviews |
| Clients of RNO1 report that they “liked the look and feel of the work”, but even past that, they “liked the people they were connected with”. |
REQ
REQ is a digital marketing company for the branded world. Their advertising strategy centers around their process of strategy, integration, activation, and optimization. Their site features a wide variety of case studies. Our team was most impressed with their seamless integration of a branding and SEO strategy. They are a great choice for large orthodontics chains.
- Year Founded: 2008
- SEO Strategy: 4.1
- Online Review Score: 4.2
- Interaction with CEO?: No
- Specialty: Brand management for large orthodontics chains
Summary of Online Reviews |
| REQ was widely praised for its “content and marketing efforts”, but some clients mentioned that their “web development capabilities could be stronger”. |
Intrepy
Intrepy is a medical marketing services company providing SEO, PPC, web design, Facebook ads, marketing automation, and listings management. They rely heavily on offshore talent for their SEO services, which is a benefit in that the cost savings are passed on to their customers, but can be negative in that communication directly with the SEO team may not be possible.
- Year Founded: 2014
- SEO Strategy: 3.9
- Online Review Score: 4.0
- Interaction with CEO?: No
- Specialty: Leveraging offshore talent to provide low-cost SEO
Summary of Online Reviews |
| Reviewers cite that Intrepy’s “transparency, clarity, strategy, and skill” were great. They were highly recommended for their “outside of the box” thinking. |
Cardinal Digital Marketing
Cardinal Digital Marketing focuses on helping healthcare brands scale with HIPAA-compliant digital marketing solutions. They have case studies across a wide variety of healthcare clinic types and would no doubt provide excellent results for an orthodontist. We did not find any special or unique aspects of their service, but we believe they consistently follow SEO best practices to provide clients with excellent results.
- Year Founded: 2009
- SEO Strategy: 3.7
- Online Review Score: 4.1
- Interaction with CEO?: No
- Specialty: Local SEO for healthcare clinics
Summary of Online Reviews |
| Clients of Cardinal Digital Marketing are impressed with their “in-depth knowledge” and “futureproof digital strategy”. Clients also remark that their “team is extremely knowledgeable” and “dedicated to producing phenomenal work for clients”. |
The Top Full-Service Orthodontist SEO Agencies
The following list contains the the best agencies that also provide a full scope of services including Google Ads, social media ads, email marketing, brand management, and reputation management.
| Rank | Agency |
| #1 | Intrepy |
| #2 | Cardinal Digital Marketing |
| #3 | PatientGain |
| #4 | Healthcare Success |
The Top Orthodontist SEO Agencies for Content Creation
This list ranks agencies for their content creation abilities. Each agency is ranked by its dedication to producing truly unique content for each of its clients, even within the same industries.
| Rank | Agency |
| #1 | Focus Digital |
| #2 | First Page Sage |
| #3 | RNO1 |
| #4 | REQ |
If you have any questions or would like a copy of this report, contact us here.