Average YouTube CTR: Organic & Paid Benchmarks in 2026
12/26/2025
Between January 2025 and December 2025, our research
Between January 2025 and December 2025, our research
Between February 2025 and December 2025, our research
Cost per click benchmarks and bidding insights to optimize your advertising spend in competitive markets
Cost per click benchmarks and bidding insights to optimize your advertising spend in competitive markets
Cost per click benchmarks and bidding insights to optimize your advertising spend in competitive markets
Click-through rate data and performance insights to improve your ad engagement across industries.
Return on advertising spend benchmarks and optimization strategies to improve your campaign profitability.
The average Facebook Ads conversion rate is 8.95%
This report presents the latest Google Ads average
The average Facebook Ads ROAS (Return on Ad